Give Me 3 Hours - And I'll Give You a Tradeshow Team You'll Be Proud Of!
Often the only factor differentiating companies with similar quality products/services from their competitors is their staff. Your people are your ambassadors. Everything they say and do can make or break relationships with customers, competitors and advocates.
* How prepared are your people to work in this unique selling environment?
* How suitable are they to represent your organization?
* How effective are they at qualifying prospects?
In this session you’ll discover valuable information, high-powered skills, techniques and insider secrets to master the unique, high-pressured tradeshow environment. This session is packed full of practical, easy-to-use information to help your people work more efficiently and effectively on the show floor...giving you the results you want.
A must for novice exhibitors and a good way to brush up on skills and techniques for the well-seasoned exhibitor.
You’ll end the session ready to put these potent strategies to use.
Sample Program Contents:
17 Surefire Ways to Exhibiting Success
Goal: To focus is on practical ideas that get immediate results
Typical areas covered include how to:
- Create a warm first impression that’s so welcoming visitors won’t want to leave your booth
- Instantly spot legitimate prospects among a sea of time-wasting tire kickers
- Make the first contact, using a low-key technique to start a productive dialogue
- Skillfully direct conversation to create and maintain a high-quality identity
- Develop dynamic, customer-focused booth staffers
- Qualify prospects who could benefit and learn more about you products/services.
- Develop and learn to ask powerful questions that help educate customers and prospects.
- Master non-verbal communication and use it to make – not break relationships and your image in the market place
- Control your visitors’ attention using proven behavioral techniques
- Develop presentations that prospects will talk about for days
- Implement professional closing techniques that open the door for future “touches” with customers and prospects
- Optimize traffic flow, you can maximize the number of qualified, interested prospects you meet.
- Diplomatically handle window-shoppers and snooping competitors
And much, much more…
All programs are customized and available in half-day and full-day formats. At special request, The Tradeshow Coach will create and produce customized learning systems for in-house use.
Don't delay - Call me today to schedule your training and I'll give you $247 worth of free stuff to help guarantee your tradeshow success!
(518) 523-1320 Read what others have to say...
THE TRADESHOW
COACH
2301
Saranac Avenue
Lake Placid, NY 12946 Phone: 518-523-1320 Fax: 518-523-8755
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