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Interested to find out how

The Tradeshow Coach can help your exhibiting success? 

Don't miss out, email or call

(518-523-1320) right now!

Susan Friedmann offers trade show training, coaching, consulting and products to organizations that want to attract new business at trade shows and to exhibitors and trade show organizers who want to retain and grow their customer base.

Workshops and presentations that heighten awareness and increase professionalism to raise the level of performance on the trade show floor.

Teleclasses and webinars that provide tips, tools, strategies and techniques in a structured learning environment.

 Educational materials designed to support the learning process and aid in the retention and use of key concepts, strategies and trade show ideas. On special request, we create and produce customized trade show learning systems for use in-house.

Interested to find out how

The Tradeshow Coach can help your exhibiting success? 

Email or call (518-523-1320) right now!

 

Listen as Tim Patterson, Interpretive Exhibits, interviews Susan Friedmann

 

  

 
 

Give Me 3 Hours - And I'll Give You a Tradeshow Team You'll Be Proud Of!


Often the only factor differentiating companies with similar quality products/services from their competitors is their staff. Your people are your ambassadors. Everything they say and do can make or break relationships with customers, competitors and advocates.

* How prepared are your people to work in this unique selling environment?

* How suitable are they to represent your organization?

* How effective are they at qualifying prospects?

In this session you’ll discover valuable information, high-powered skills, techniques and insider secrets to master  the unique, high-pressured tradeshow environment.  This session is packed full of practical, easy-to-use information to help your people work more efficiently and effectively on the show floor...giving you the results you want.

A must for novice exhibitors and a good way to brush up on skills and techniques for the well-seasoned exhibitor.

You’ll end the session ready to put these potent strategies to use.

 

Sample Program Contents:

17 Surefire Ways to Exhibiting Success

 

Goal:  To focus is on practical ideas that get immediate results

 

Typical areas covered include how to:

  • Create a warm first impression that’s so welcoming visitors won’t want to leave your booth
  • Instantly spot legitimate prospects among a sea of time-wasting tire kickers
  • Make the first contact, using a low-key technique to start a productive dialogue
  • Skillfully direct conversation to create and maintain a high-quality identity
  • Develop dynamic, customer-focused booth staffers
  • Qualify prospects who could benefit and learn more about you products/services.
  • Develop and learn to ask powerful questions that help educate customers and prospects.
  • Master non-verbal communication and use it to make – not break relationships and your image in the market place
  • Control your visitors’ attention using proven behavioral techniques
  • Develop presentations that prospects will talk about for days
  • Implement professional closing techniques that open the door for future “touches” with customers and prospects
  • Optimize traffic flow, you can maximize the number of qualified, interested prospects you meet.
  • Diplomatically handle window-shoppers and snooping competitors

And much, much more…

All programs are customized and available in half-day and full-day formats. At special request, The Tradeshow Coach will create and produce customized learning systems for in-house use.

Don't delay - Call me today to schedule your training and I'll give you $247 worth of free stuff to help guarantee your tradeshow success!

(518) 523-1320

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THE TRADESHOW COACH
2301 Saranac Avenue
Lake Placid, NY 12946
Phone: 518-523-1320
Fax: 518-523-8755
Email contact

   

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Ph: 518-523-1320, Fx: 518-523-8755, Email contact